Trusted and loved by hundreds of Australian hairdressers, makeup artists, retail workers and more.

Shop Autumn Must Haves

Why SHO?

Hidden Comfort

Our footwear is designed with a thickened density foam footbed that offer shock absorption, pressure distribution and all-day, reliable comfort. Designed for style, built to last and to resistant compression overtime.

Our arch support inserts offer reliable relief from long hours of standing. And, they are removeable!

Water Resistant

Our current water-resistant designs provide reliable protection against basin leaks, accidental spills, and rainy days for your morning commutes and long days in the salon.

Easy Clean

Designed for busy days, our easy-to-clean shoes resist everyday splashes and mess. More tolerant than natural leather. Just wipe, wear and stay spotless.

Built To Last

All of our shoes are designed with durable materials, built to last, not replace.

Clean Production

Our microfibre leather is made from water-based PU and produced through closed-loop systems, which is used to cut out harsh chemicals that are used in traditional PU. Closed-loop systems work by collecting, filtering and recycling any solvents and water used during production. This allows our footwear to be sustainable, long lasting and completely animal free.

Find your perfect fit.

All styles are currently a narrow fit so we recommend sizing up or following the sizing chart below.

Size Chart

Real Customers Feedback

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The Story

Supportive footwear for women in fashion-forward, on-your-feet industries has long been an afterthought. For too long, we’ve had to choose between shoes that are unattractive, unprofessional, or simply uncomfortable.

As a hairdresser myself, I could never find the right pair—nothing truly understood the unique demands of our work.

This brand was created to change that. To close the gap. To bring you shoes that are stylish, professional, and thoughtfully designed for comfort and practicality—made for the women who deserve them most.